As marketers, we're no strangers to the ever-changing landscape of our industry. Sometimes, these changes can lead to career setbacks that leave us feeling broken and unsure of our path forward. But what if I told you that these setbacks could be the very things to your professional fulfillment?
Enter the Japanese art of Kintsugi. This old technique involves repairing broken pottery with gold, silver, or platinum, embracing the object's imperfections, and transforming it into something more beautiful and valuable.
Applying the Kintsugi mindset to your career can turn your setbacks into golden opportunities for growth and leadership.
1. Embrace Your Unique Story
Just like each piece of Kintsugi pottery is unique, your career journey is a one-of-a-kind story. Embrace the challenges you've faced and, most of all, the lessons you've learned.
These experiences have shaped you into the resilient marketer you are today. Don't be afraid to share your story with others; don't be scared to be judged – your authenticity is what shines through.
2. Reframe Setbacks as Opportunities
When faced with a career setback, getting caught up in a negative circle is easy. You start doubting yourself; you diminish your competency level by comparing yourself to others, and you lose all the confidence it takes to move further.
Could you break this circle as fast as possible? Reframing your negative experiences as opportunities for growth, and open yourself up to new possibilities.
Ask yourself, "What can I learn from this situation? How can I use this experience to become a better marketer and leader? Am I happy in my current role, or do I need to pivot ?"
By shifting your perspective and opening new horizons, you'll find that setbacks can catalyze positive change.
3. Develop a Learning Mindset
Embrace the idea that your skills and knowledge are not fixed but can be developed through dedication and effort. Seek learning opportunities, attend workshops and conferences, and leave your comfort zone. You'll become a more confident and capable leader by continually investing in your personal and professional development.
And if I share with you an excellent cure to doubt & loss of bearings, it is to teach what you have learned. I know no better way to regain positivity & motivation than to see that you help others to grow with you.
4. Build a Support Network
Surround yourself with a strong network of mentors, colleagues, friends, and family who believe in your potential (my husband is my best remedy against impostor's syndrome😉).
These individuals can offer guidance, encouragement, and a fresh perspective when you're facing challenges. Don't be afraid to reach out for help or advice – even the most successful leaders rely on the support of others. LinkedIn is a great place for that, too. I have found great mentors nurtured by knowledge with their extensive expertise. Remember, you're not alone in your journey.
5. Celebrate Your Successes
As you navigate your career journey, take time to celebrate your successes, no matter how small they may seem. Acknowledging your achievements will boost your confidence and motivation, reminding you of your value as a marketer and leader.
Share your wins with your support network, and take pride in how far you've come. A win can be many things and does not have to be significant. For example, finishing an online class program, a book, writing an article, or sending 30 CVs are all wins that deserve to be celebrated.
Remember, your career setbacks do not define you. By embracing the Kintsugi principle, you can transform these experiences into golden opportunities for growth, leadership, and success. Embrace your unique story, reframe challenges as chances to learn, and surround yourself with supportive individuals who believe in your potential. As you continue your leadership journey, you'll find that your repaired career is even more beautiful and valuable.
Maïté Verhoeven
Maïté Verhoeven brings over two decades of experience in Strategic Marketing, Marketing Leadership and Innovation. Maïté provides personalized training, one-on-one coaching, and strategic consulting to empower marketers in advancing their careers and leadership abilities.
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